We want to change the future of women’s footwear and design, moving away from “pain is beauty”. Toward comfortable and beautiful footwear. By using a commonsense approach to the footwear design process.
It is my entrepreneurial mission to design the most beautiful handcrafted yet wearable and walkable Italian made shoes that fosters a women’s organic confidence.
In the face of fast fashion, we focus on Italian Artisan craftmanship, quality material and a shoe that is truely designed for the female foot.
BEHIND THE DOOR
My background is US Army, I spent 20 years in the military learning leadership, logistics, supply chain, I visited 54 countries, and was in the top percentage of the military personnel working side by side with Special Operations and 82nd Airborne Division. I earned a Bronze Star Medal, I was Airborne and AirAssault. After attending Arsutoria Shoe School (Milan, Italy), I started my footwear company. This has hands down been the most difficult and rewarding position I have ever held. My entire bio is on LinkedIn. https://www.linkedin.com/in/natasha-norie-standard-a2b019175/
NAMES HAVE MEANING
Everything we make and sell is built to last by our craftsmen and designers. We cut out middlemen and sell directly to save you up to 50% compared to other retailers while still using the finest materials.